Are you going to the ESPN College Game Day at Papa John’s Cardinal Stadium on Saturday? Instead of driving, fighting traffic & hunting for parking, why not have some fun getting there? Share a carpool, bike, or ride TARC (free with UofL ID!) & you could win big! One randomly selected alternative transportation user will receive a $50 shopping spree at a Louisville bike shop.


In order to be eligible: you must join this incentive program by September 17th and Log Your Trip on the Cardinal Directions platform ( by Monday, Sept. 19, 2016. Cardinal Directions is UofL’s new trip-finding and carpool-matching platform. It replaces our former Zimride platform and allows you to find all of your transportation options on one map!

While you’re on the platform, take a moment to join one of our Networks (UofL Students, UofL Employees, or Public Users) so that you can be included in future incentive programs and so that you can choose to find rides only with people in your Network. And remember to post your daily commute and one-time travel needs if you are looking to join or offer a carpool. Tell your friends and colleagues and invite them to join Cardinal Directions, too – it’s free for use by everyone!

Enjoy the ride and enjoy the game! Go Cards!